Overview

• Salary

  6,000 SGD ~ 9,000 SGD

• Industry

  Retail

• Job Description

  Our Client is a rapidly growing company in the field of e-commerce, well-known in the wedding and party-related industry, with a huge following on various digital platforms. They are currently looking for a Digital Marketing Manager. The incumbent will play a pivotal role in planning, implementing, and optimizing our paid advertising campaigns to drive business growth and brand awareness.
  
  【 What you will be doing 】
  - Develop and execute paid media strategies across various online advertising channels, including but not limited to Facebook Ads, Instagram Ads, Pinterest Ads, and Tiktok Ads.
  - Collaborate with the marketing team to ensure paid media campaigns align with overall marketing and business objectives.
  - Create and manage paid media campaigns from start to finish, including budget allocation, targeting, and ongoing optimization.
  - Monitor campaign performance, analyse data, and provide insights to improve Purchases, ROI, CPA, and ROAS.
  - Stay current with industry trends, changes in algorithms, and new advertising platforms.
  - Provide regular reports on campaign performance and make data-driven recommendations for improvements.
  - Continuously test and experiment with different ad formats, targeting options, and creative strategies.
  - Conduct market research and analyze customer data to identify opportunities for growth