2 Jobs: Job Vacancies for Product Management/Vendor/Purchasing/Logistics Positions
Senior Digital Marketing Executive (International Marketing)ID:37747
3,500 SGD ~ 4,800 SGDEastJob Description
Our Client is a leading Japanese technology company with a long-standing heritage in imaging and optical technologies. They are currently looking for a Digital Marketing Senior Executive to support their International Marketing, Imaging function, with a regional scope covering Singapore and subsidiaries.This is a regional digital marketing role with strong ownership, covering website strategy, digital campaigns, SEO/AEO/GEO, CRM, data analytics and AI adoption. The successful candidate will play an important role in strengthening Nikon's digital customer journey and supporting subsidiaries across Asia with data-driven marketing strategies.Reporting: Digital Marketing Manager【Responsibilities】1. Digital Marketing & Website Management- Own and manage website strategy, content, functionality and user experience for Asia and subsidiaries.- Lead regional website projects for new product launches, from development and content creation to execution and performance measurement.- Plan, execute and optimise digital marketing campaigns across relevant digital channels.- Coordinate integrated website and social media campaigns with the Marketing Communications team and external digital partners.- Support social media content planning and execution for regional platforms when required.2. SEO / AEO / GEO Strategy- Support and implement regional SEO, AEO and GEO strategies to strengthen company's online visibility.- Drive content creation and optimisation based on search and AI-driven visibility requirements.- Identify opportunities to improve organic search performance and adapt digital strategies to evolving AI search behaviour.3. Data Analytics, BI & AI- Analyse digital marketing performance and customer data to identify actionable insights and business opportunities.- Generate regular reports using GA4, LiveChat and other digital marketing platforms.- Design and maintain Power BI dashboards to translate complex marketing data into clear business insights for management and regional subsidiaries.- Identify and implement generative AI solutions to improve content creation, campaign planning, reporting and marketing efficiency.- Manage and optimise company's AI virtual assistant and support regional teams in leveraging insights for future marketing initiatives.- Ensure digital marketing activities comply with relevant data privacy policies and regulations.4. CRM & Customer Personalisation- Support the planning and execution of email marketing campaigns and customer lifecycle journeys.- Analyse customer purchase behaviour, including Customer Lifetime Value (CLV), customer growth opportunities and segmentation.- Develop and maintain customer mailing lists and databases in collaboration with the Business Technology and Support Department.- Evaluate and recommend new CRM tools and capabilities to enhance customer experience and data-driven marketing.5. Budget & Stakeholder Management- Manage A&P marketing expenses and ensure activities remain within approved budgets.- Maintain accurate records of POs, invoices and marketing-related expenses.- Work closely with regional subsidiaries, internal stakeholders and external partners to ensure smooth project execution.- Undertake other projects and responsibilities assigned by management.
Benefit
【 What you will receive 】
- AWS
- Variable Bonus (Depends on Company and Individual performance, on average 1.5-2 months)
- Annual Leave: 14 days (Maximum up to 21 days)
- Medical Leave: 14 days
- Medical Insurance (Outpatient clinic and GP, Specialist, and General Insurance)
- Travel Insurance
- Reimbursement on Travel Expenses
- Flexi Benefits: SGD 700 (For personal well-being and self-improvement)
- Annual Health Screening
- Staff discount on company products
- Flexible Working Arrangement (1 day WFH per week, staggered working hours)Senior Marketing ExecutiveID:36645
3,300 SGD ~ 4,000 SGDEastJob Description
Our client is a Japanese MNC manufacturing company focusing on home appliances. They are looking for a Senior Marketing Executive to further develop the company's strategic marketing plan and grow the company's business.【Responsibilities】- Develop, implement, and execute strategic marketing plans and tactics (in line with the company objectives) to attract potential customers and retain existing ones. - Manage the company’s marketing budget and coordinate marketing campaigns with sales activities, and report on the key performance matrix with concrete ROI analysis both quantitative and qualitative. - Determine budgets and targets, and in charge of developing pricing strategies for products and services. - Build strategic relationships and partner with key industry players, agencies, and vendors and develop potential new strategic partner relationships. - Monitor and report on the effectiveness of marketing communications; a variety of organic and paid acquisition channels – content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis) and work closely with design agencies and assist with new product launches. - Conduct market research & analysis; Market insights and competitors’ development to enhance the company's competence in developing competitive products and services to gain market share. - Produce valuable and engaging content for our website and blog that attracts and converts our target groups - Assist in Product Development team, Product Licensing Acquisitions & Accreditations from relevant agencies/vendors/suppliers; support in providing feedback on Quality & Service issues to ensure total customer satisfaction. - Coordinates and submits monthly, quarterly & annual reports and supervises to oversee PSI preparations updating and finalization. - Work closely with sales to assist in the analysis of sales forecast, monthly & annual sales achievement by dealer & by product.
Benefit
【What you will receive】
- Variable Bonus (Depending on the company's and individual's performance)
- Annual Leave: 14 days (Maximum up to 21 days)
- Medical Leave: 14 days
- Transportation Allowance (MRT/Bus)
